Orchestrating Effective Communication in the Digital Age
I am both pleased and proud that Jim Horan, the creator of the One Page Business Plan®, wrote a Foreword for my new book, Making Meetings Matter: How Smart Leaders Orchestrate Powerful Conversations in the Digital Age (now due to be published on or about February 25).
In fact, I liked the Foreword so much that I am sharing it with all of you today. Here it is, in its entirety:
The nature of conversation and communication has changed dramatically. We find ourselves communicating faster, more frequently, over greater distances, and with many more people. Yet we seem to be less effective.
Why is that so? Because of technology every business is now doing business globally; there are almost no meaningful geographic boundaries any more. Yes, there are still a few basically local businesses – the barbershop, the nail salon, the local farmers market. But almost everybody else is now doing business regionally, nationally, and internationally.
We are also starting up businesses at a much faster rate. There is an expectation that a business can go from startup to scale-up in a much shorter period of time. Read more